Search Engine Optimisation

Search Engine Optimisation

Rank higher than your competition




jQuery(function (){
jQuery(‘#slider_3’).sliderPlugin({
maxWidth: singleSlider_3.width,
maxHeight: singleSlider_3.height,
transition: singleSlider_3.effect,
controls: singleSlider_3.navigate_by,
cropImage: hugeitSliderObj.crop_image,
navigation: hugeitSliderObj.show_arrows,
delay: +singleSlider_3.pause_time,
transitionDuration: +singleSlider_3.change_speed,
pauseOnHover: singleSlider_3.pause_on_hover
});
});
ul#slider_3 {
margin: 0;
width: 100%;
height: 100%;
max-width: 1140px;
max-height: 641px;
overflow: visible;
padding: 0;
}
.slider_3 {
width: 100%;
height: 100%;
max-width: 1140px;
max-height: 641px;
margin: 0 auto;}
.huge-it-wrap:after,
.huge-it-slider:after,
.huge-it-thumb-wrap:after,
.huge-it-arrows:after,
.huge-it-caption:after {
content: “.”;
display: block;
height: 0;
clear: both;
line-height: 0;
visibility: hidden;
}
.video_cover, .playSlider, .pauseSlider, div[class*=playButton] {
display: none !important;
}
.huge-it-thumb-wrap .video_cover {
display: block !important;
}
iframe.huge_it_vimeo_iframe {
height: 641px;
}
div[class*=slider-loader-] {
background: rgba(0, 0, 0, 0) url(http://www.billywinslowwebdesign.co.uk/wp-content/plugins/slider-image/assets/images/front/loading/loading1.gif) no-repeat center;
height: 90px;
overflow: hidden;
position: absolute;
top: 275.5px;;
width: 1140px;;
z-index: 3;
}
.huge-it-wrap {
opacity: 0;
position: relative;
border: 0px solid #ffffff;
-webkit-border-radius: 0px;
-moz-border-radius: 0px;
border-radius: 0px;
overflow: hidden;;
}
.huge-it-slide-bg {
background: rgba(255,255,255,1);
}
.huge-it-caption {
position: absolute;
display: block;
}
.huge-it-caption div {
padding: 10px 20px;
line-height: normal;
}
.slider-title {
width: calc(30% – 20px);
margin: 10px;
font-size: 13px;
color: #000000;
text-align: right;
background: rgba(255,255,255,0.7);
border: 0px solid #ffffff;
border-radius: 4px;
right: 0 !important; top: 0;}
.slider-description {
width: calc(70% – 20px);
margin: 10px;
font-size: 13px;
color: #ffffff;
text-align: justify;
background: rgba(0,0,0,0.7);
border: 0px solid #ffffff;
border-radius: 0px;
right: 0 !important; bottom: 0;}
.slider_3 .huge-it-slider > li {
list-style: none;
filter: alpha(opacity=0);
opacity: 0;
width: 100%;
height: 100%;
margin: 0 -100% 0 0;
padding: 0;
float: left;
position: relative;
;
overflow: hidden;
}
.slider_3 .huge-it-slider > li > a {
display: block;
padding: 0;
background: none;
-webkit-border-radius: 0;
-moz-border-radius: 0;
border-radius: 0;
width: 100%;
height: 100%;
}
.slider_3 .huge-it-slider > li img {
max-width: 100%;
max-height: 100%;
margin: 0;
cursor: pointer;
}
.slider_3 .huge-it-slide-bg, .slider_3 .huge-it-slider > li, .slider_3 .huge-it-slider > li > a, .slider_3 .huge-it-slider > li img {
;
}
.huge-it-dot-wrap {
position: absolute;
top: 5px;height: 20px; left: 50%;
transform: translateX(-50%);
z-index: 999;
}
.huge-it-dot-wrap a {
-webkit-border-radius: 8px;
-moz-border-radius: 8px;
border-radius: 8px;
cursor: pointer;
display: block;
float: left;
height: 11px;
margin: 2px !important;
position: relative;
text-align: left;
text-indent: 9999px;
width: 11px !important;
background: #000000;
box-shadow: none;
}
.huge-it-dot-wrap a.active:focus, .huge-it-dot-wrap a:focus,
.huge-it-thumb-wrap > a:focus, .huge-it-thumb-wrap > a.active:focus {
outline: none;
}
.huge-it-dot-wrap a:hover {
background: #000000;
box-shadow: none !important;
}
.huge-it-dot-wrap a.active {
background: #ffffff;
box-shadow: none;
}
.huge-it-thumb-wrap {
background: #ffffff;
height: 105px ;
margin-left: 0;
}
.huge-it-thumb-wrap a.active img {
border-radius: 5px;
opacity: 1;
}
.huge-it-thumb-wrap > a {
height: 100px;
display: block;
float: left;
position: relative;
-moz-box-sizing: border-box;
-webkit-box-sizing: border-box;
box-sizing: border-box;
background: #ffffff;
}
.huge-it-thumb-wrap a img {
opacity: 1;
height: 100px;
width: 100%;
display: block;
-ms-interpolation-mode: bicubic;
box-shadow: none !important;
}
.huge-it-grid {
position: absolute;
overflow: hidden;
width: 100%;
height: 100%;
display: none;
}
.huge-it-gridlet {
position: absolute;
opacity: 1;
}
.huge-it-arrows .huge-it-next,
.huge-it-arrows .huge-it-prev {
z-index: 1;
}
.huge-it-arrows:hover .huge-it-next,
.huge-it-arrows:hover .huge-it-prev {
z-index: 2;
}
.huge-it-arrows {
cursor: pointer;
height: 40px;
margin-top: -20px;
position: absolute;
top: 50%;
/*transform: translateY(-50%);*/
width: 40px;
z-index: 2;
color: rgba(0, 0, 0, 0);
outline: none;
box-shadow: none !important;
}
.huge-it-arrows:hover, .huge-it-arrows:active, .huge-it-arrows:focus,
.huge-it-dot-wrap a:hover, .huge-it-dot-wrap a:active, .huge-it-dot-wrap a:focus {
outline: none;
box-shadow: none !important;
}
.ts-arrow:hover {
opacity: .95;
text-decoration: none;
}
.huge-it-prev {
left:0;
margin-top:-21px;
height:43px;
width:29px;
background:url(http://www.billywinslowwebdesign.co.uk/wp-content/plugins/slider-image/assets/images/front/arrows/arrows1.png) left top no-repeat;
background-size: 200%;
}
.huge-it-next {
right:0;
margin-top:-21px;
height:43px;
width:29px;
background:url(http://www.billywinslowwebdesign.co.uk/wp-content/plugins/slider-image/assets/images/front/arrows/arrows1.png) right top no-repeat;
background-size: 200%;
}

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Search Engine Optimization

The battle to the top of the first page of search results.

All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ad services such as Google AdWords.

Search engine optimisation — SEO — may seem like alchemy to those who have given it but a cursory look. But there is a method involved in getting better results. Search engines reward pages with the right combination of ranking factors or “signals.” SEO is about ensuring your content generates the right type of signals.

Some of these signals include:

Are the pages well written and have quality content?
Have you researched and used the correct keywords that visitors will use to search for your content?
Do your pages use these words and phrases in the titles and page content and is that content both relevant and substantial enough for the search engine to display your result higher than someone else?

Other important factors to consider are:

can the search engine ‘crawl’ your site?
Does your site work well on both desktop and mobile devices such as tablets and smartphones?
Does the site load quickly?
Do your addresses (URLs) contain the keywords that you discuss in the page content?

SEO